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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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super library marketing

Five BIG Reasons Why Your Library Needs a Targeted Social Media Strategy

Watch Now The Library Marketing Show, Episode 63 In this episode, Angela answers a viewer request. "I need help justifying to my people why our organization should have a targeted strategy rather than just 'will you post this, please?'" She... Continue Reading →

Are My Library Email Metrics Good…. or Bad?! Here Are the Latest Stats to Help You Figure It Out.

Watch Now The Library Marketing Show, Episode 62 In this episode, Angela shares the latest metrics on open and click-thru rates for library email marketing and helps you figure out what metrics are good! She also shares Kudos with the... Continue Reading →

The ONE Place Where You Can Market Your Library That You Might Not Have Thought Of!

Watch Now The Library Marketing Show, Episode 61 In this episode, Angela reveals the tiny piece of real estate where you can market your library that you might not have thought of! She also shares Kudos with the Tavistock Library... Continue Reading →

The BIG Debate: Should We Use the Word “Customer” to Describe Our Library Users?

Watch Now! The Library Marketing Show, Episode 60. Does it matter what we call people who use the library? A blog post by Ned Potter that prompted this episode. Watch the video to see my response and get a link... Continue Reading →

Why Your Library Should Have One Social Media Account to RULE THEM ALL!

Watch Now TheĀ  Library Marketing Show, Episode 59Angela answers a question from a viewer, who wishes to remain anonymous, about whether their library should have one social media account per platform for the entire library system.It's a good question, and... Continue Reading →

What to Do When Someone Tells Your Library to CALM DOWN on Social Media!

Watch Now TheĀ  Library Marketing Show, Episode 58 Angela is back in her outdoor work space. She answers a question from a viewer who said: "We have gotten a lot of criticism recently for posting too much on social media.... Continue Reading →

I Took a Vacation… and Realized Two Big Things About Libraries and Library Marketing!

Watch Now The Library Marketing Show, Episode 57 Angela moved her quarantine from Ohio to Virginia last week. While she was there, she realized two big things and she wanted to share those insights with you. And she shares kudos... Continue Reading →

The VERY LATEST Info on Pinterest and What It Means For Library Marketing!

Watch Now The Library Marketing Show, Episode 56Angela reveals the juicy nuggets inside the Pinterest Advertising Guide and explains how this new info applies to libraries doing marketing on Pinterest. Also Kudos to the Monroe County Public Library in Bloomington,... Continue Reading →

You Don’t Need a Press Release to Get Good Media Coverage of Your Library! Here’s the Secret Trick From a Former Journalist.

Watch Now The Library Marketing Show, Episode 55 Angela used to work in a TV newsroom and at a library and she shares a secret for getting good press coverage for your library. It doesn't involve writing a press release!... Continue Reading →

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