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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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Twitter is Sold! What Does This Mean For Your Library’s Social Media Marketing? [VIDEO]

Watch Now The Library Marketing​​​​​​​​ Show, Episode 141 In this episode, we'll talk about the news that Elon Musk purchased Twitter. What does this mean for your library's social media strategy? I'll share three things that might happen under Musk's... Continue Reading →

Instagram Adds LIKES to Stories! The Top Social Media Headlines for Libraries [VIDEO]

Watch Now The Library Marketing​​​​​​​​ Show, Episode 132: It's time to share the top headlines in social media, including updates for Instagram, Twitter, and Pinterest. We'll discuss what these changes mean for library marketing. Kudos in this episode go to... Continue Reading →

The 2022 Guide to Social Media for Libraries: Twitter

This is the final part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookInstagramTikTokLinkedInYouTubePinterest Twitter for libraries In 2021, Twitter use increased for the second year in... Continue Reading →

Instagram and Twitter Release New Features plus a Showdown with TikTok! Here are This Month’s Social Media Updates for Libraries.

Watch Now The Library Marketing​​​​​​​​ Show, Episode 121 In this episode, I'll share three headlines about social media and how they affect your work at the library. They include a case study comparing ads on Instagram Reels vs. TikTok, a... Continue Reading →

Instagram and Facebook Add Features, Twitter Talks Gen Z Use: Social Media Updates for Libraries!

Watch Now The Library Marketing​​​​​​​​ Show, Episode 117 In this episode, we'll share the latest social media platform headlines and break down what they mean for libraries. That includes a new scheduling feature for Instagram, a new, easy way for... Continue Reading →

TikTok Pins, Facebook & Instagram Trending Topics, and New Twitter Control Options: Social Media Updates for Libraries

Watch Now The Library Marketing​​​​​​​​ Show, Episode 112 In this episode, I've got three big updates for libraries that will affect your ability to post to social media. Kudos go to the University of North Carolina Libraries for their free... Continue Reading →

Twitter Stats, Facebook’s Free Social Impact Conference, and YouTube’s Aesthetic Guide: Social Media Updates for Libraries

Watch Now The Library Marketing​​​​​​​​ Show, Episode 107 It's time for social media updates for libraries! We'll highlight three headlines and talk a bit about their impact on library social media. Kudos in this episode go to the Columbus Library... Continue Reading →

Viewer Question Answered: Should My Library Use Twitter’s Revue Newsletter Service?

Watch Now The Library Marketing​​​​​​​​ Show, Episode 101 In this episode, I answer a viewer question from Natasha Buran of Thousand Oaks Library. She asked, "I was curious if you've seen other libraries use 'Revue' - Twitter’s newsletter tool for... Continue Reading →

I Broke This Library Social Media Rule… and You Should Too!

WATCH NOW The #LibraryMarketing Show, Episode 42In this episode, Angela talks about discovering that she was breaking a Twitter Policy Rule repeatedly, for years and years. Hear about why she panicked... and how she figured out it's actually a good... Continue Reading →

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