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The Library Marketing​​​​​​​​ Show, Episode 114

In this episode, I’ll dive deeper into one of the big takeaways for libraries from Content Marketing World 2021. This is a concept that marketing expert Jay Baer explained during his keynote and for me, it was the most relevant takeaway for libraries from this year’s conference.

We’ll also share kudos for an amazing library promotional video. Watch the video to see which library we’re highlighting this week.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new video tip for libraries each week.

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