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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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COVID-19

Which is the Best Platform for My Library’s Virtual Storytime Videos? Viewer Question Answered!

Watch Now The Library Marketing​ Show, Episode 87 In this episode, I'll answer a question from Jennifer from Lexington County Public Libraries. She writes, "Keeping in mind fair use guidelines, would it be better to post our virtual pre-recorded story... Continue Reading →

COVID is Forcing My Library to Close Again! How Do I Communicate These Changes to My Patrons?

Watch Now The Library Marketing Show, Episode 72In this episode, Angela lays out a step-by-step plan for libraries who may be forced to close their physical buildings again because of rising COVID cases. Kudos in this episode go to the... Continue Reading →

I Took a Vacation… and Realized Two Big Things About Libraries and Library Marketing!

Watch Now The Library Marketing Show, Episode 57 Angela moved her quarantine from Ohio to Virginia last week. While she was there, she realized two big things and she wanted to share those insights with you. And she shares kudos... Continue Reading →

Worries in the Library World: Here are Answers to Your Four Biggest Library Marketing Concerns Right Now!

A few weeks ago, a good number of you were kind enough to respond to this question, "What is your biggest library marketing concern right now?" As you can imagine, many of those worries are not all marketing related. In... Continue Reading →

How to Tackle Library Signage in a Pandemic and Make Visitors Feel Comfortable With Your New Rules

Has your library physically reopened? I am collecting the reopening experiences of library staff members of all levels. Whether your library is now doing curbside or drive-thru service, books by mail or in-person interactions, how are you, your coworkers, your... Continue Reading →

Tips for Dealing With Angry Patrons When Your Library Reopens

Watch Now The Library Marketing Show, Episode 49Angela addresses a serious subject. As libraries reopen their physical buildings, library staff members are worried about dealing with patrons who are upset. Angela offers some tips for dealing with patrons who are... Continue Reading →

Your Library is Reopening: How to Communicate New Rules to Your Staff and the Public During a Pandemic

What is your #1 library marketing worry or concern right now? In many parts of the United States, library boards and senior staff have decided to reopen in the next few weeks. My social media feeds are filled with posts... Continue Reading →

Don’t Stop Communicating! Tips for Handling Library Promotion Overload During a Crisis

Watch Now The #LibraryMarketing Show, Episode 44 When you're trying to figure out how to get all the work you have to get done during this pandemic and you're feeling overloaded, the one thing you SHOULD NOT sacrifice is communication... Continue Reading →

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