Watch the Video Now The Library Marketing Show, Episode 144: In this episode, we've got our monthly social media headlines, and this month, we're going to focus exclusively on Instagram. The platform is testing some new features and they could... Continue Reading →
Watch The Video Now The Library Marketing Show, Episode 143: In this episode, we'll answer a viewer's question. Sara of the Washington State Library asked for help promoting library chat services. I have six suggestions that will work for any... Continue Reading →
Watch Now The Library Marketing Show, Episode 141 In this episode, we'll talk about the news that Elon Musk purchased Twitter. What does this mean for your library's social media strategy? I'll share three things that might happen under Musk's... Continue Reading →
WATCH NOW The Library Marketing Show, Episode 140: In this episode, we'll share three HUGE pieces of news in the social media world. Libraries will want to hear about these and think about how they affect their work. The updates... Continue Reading →
Watch Now The Library Marketing Show, Episode 139: In this episode, I'll answer a question I hear frequently at conferences and events. There are thousands of small and rural libraries across the world that depend on a very small staff... Continue Reading →
Watch Now The Library Marketing Show, Episode 138: In this episode, I'll answer a viewer's question. Michelle from Atlantic Public Library writes, "I am the director of a small library serving about 7,000 people in rural southwest Iowa. You have... Continue Reading →
Watch Now The Library Marketing Show, Episode 137: In this episode, I'll share highlights of my favorite session at the #PLA2022 Conference in Portland, Oregon. One library saw a 79 percent increase in circulation during the pandemic. How did they... Continue Reading →
Watch Now The Library Marketing Show, Episode 136: In this episode, we'll share the top three headlines and changes coming to Instagram, Facebook, and TikTok, and talk about their impact on library promotions and marketing. Kudos in this episode go... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 
Is It Ever Okay to Hide Negative Comments on My Library’s Social Media Pages? How to Handle Trolls!
Watch Now The Library Marketing Show, Episode 142: In this episode, we'll answer a viewer's question. Jennifer says her library has some followers that regularly comment on their posts, but never say anything positive. She wants to know how to... Continue Reading →
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