Watch Now The Library Marketing Show, Episode 116 In this episode, I'll answer a question from the Pottsboro Area Library. They are replacing an outdoor promotional banner and wanted some advice about the best things to promote in that very... Continue Reading →
Watch Now The Library Marketing Show, Episode 115 In this episode, in light of last week's Facebook and Instagram outage, we'll look at the term "rented land." And I'll give you some alternatives to putting library marketing content on "land"... Continue Reading →
Watch Now The Library Marketing Show, Episode 112 In this episode, I've got three big updates for libraries that will affect your ability to post to social media. Kudos go to the University of North Carolina Libraries for their free... Continue Reading →
Watch Now The Library Marketing Show, Episode 111 In this episode, we'll talk through some tips for coming up with a name for your library program or event that will help you with promotion. Yes, this has marketing and promotional... Continue Reading →
Watch Now The Library Marketing Show, Episode 110 This video is for anyone who works in a library with a long holds list and frustrated readers. I'll share some ideas for keeping people engaged with your collection even as they... Continue Reading →
Watch Now The Library Marketing Show, Episode 109 In this video, I'll share four ways you can make sure the public knows about the many wonderful children's books you have in your library's collection. Kudos in this episode go to... Continue Reading →
Watch Now The Library Marketing Show, Episode 108 In this episode, I'll share three easy design tips for your library's social media graphics. Kudos in this episode go to the Carmel Clay Public Library for turning a vacant supermarket into... Continue Reading →
Watch Now The Library Marketing Show, Episode 107 It's time for social media updates for libraries! We'll highlight three headlines and talk a bit about their impact on library social media. Kudos in this episode go to the Columbus Library... Continue Reading →
Watch Now The Library Marketing Show, Episode 106 In this episode, I'll answer a question I got from a library staffer: What are the biggest mistakes you see library staff making in their marketing and promotions? I'll talk about the... Continue Reading →
