The plain fact is: Next to the face-to-face interaction between librarians and community, an email list is your most effective library marketing tactic. How do your cardholders learn about new services? How do they find their next great read? How do... Continue Reading →
It's that time of year again. September is Library Card Sign-up Month in the United States. According to American Libraries Magazine, the campaign was created by the American Library Association (ALA) in 1989 to remind parents, caregivers, and students that... Continue Reading →
I find lately that I'm obsessed of late with library web pages. I've set aside time every week to look at how different libraries around the world set up their websites. What do library's feature or highlight their homepage? How... Continue Reading →
Ladies and gentleman, this week I made an important decision. I took a leap and decided to rebrand this website. I have been thinking about you for months (were your ears burning?) I've been thinking about your jobs, your passion,... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 