The #LibraryMarketing Show, Episode 43

In this episode, Angela shares three very simple ways you can add punch to your email subject line and header text. Doing one of these three things every time you send an email will increase the chances your recipients will open and engage with your emails. Here is the article with all the fantastic magnet or trigger or power words Angela mentions in the video, broken up into charts that will help you create an emotional reaction in your readers.

Also Kudos to all the libraries creating backgrounds for Zoom and Teams meetings using photos of their libraries. Library Journal has a great list of them. Here’s another great list from the Library Land project.

If you have a topic for the show, kudos to share, or want to talk to me about library marketing, contact me using this short form.

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