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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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collections and marketing

The Library Marketing Live Show Episode 5: Ideas for Marketing Your Library’s Collection

Watch it now Can you answer this super short survey about the live show? I need some feedback, please! Things We Talked About Collection marketing! Tracy from Wright Memorial Public Library asked to talk about marketing the collection. I do... Continue Reading →

How to Pick Books and More for Collection Marketing

I am not a librarian but sometimes I play one at work sometimes. One of my favorite parts of the marketing my public library is choosing books, eBooks, audiobooks, movies, and magazines to promote to our cardholders. Collection marketing is... Continue Reading →

The Story of the Yeti: Why You Should Make Friends with Collection Developers

At work this week, I've been heads down in a statistical review of the library's marketing efforts over the last six months. My desk is littered with spreadsheets and highlighters, and my brain is calculating a never-ending stream of data. And I love... Continue Reading →

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