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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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library social media

Library Promotion Updates for Instagram, YouTube, and Facebook That You Need To Know!

Watch Now The Library Marketing​​ Show, Episode 88 It's time for our social media updates for Library Marketing! In this episode, find out about updates to Instagram Stories, YouTube shorts, and Facebook. Kudos in this episode go to Illinois Prairie... Continue Reading →

What to Do If Your Library’s Social Media Accounts Are Hacked: A Step-by-Step Guide to Getting Control Back

In the last post, we covered ways to beef up security for your library’s social media accounts to prevent hacking. But what do you do if your accounts are compromised? It happens more often than you realize. 36 percent of... Continue Reading →

Six Critical Steps You Need To Take Right Now To Shield Your Library’s Social Media Accounts From an Attack

Next week on the blog: What to do if your library's social media accounts are hacked! Two years ago, I listened to two episodes of the Social Media Examiner podcast that gave me nightmares. The first episode featured an interview... Continue Reading →

How To Create a Library Social Media Policy for Your Staff and Your Community That Encourages Interaction and Keeps Everyone Safe

You don’t have to do a whole lot of searching to find stories of public relations nightmares caused by a social media scandal. All it takes is one slip-up, accidental or intentional. A library employee creates an offensive post on... Continue Reading →

How Far in Advance Can I Schedule My Library’s Social Media Posts??

Watch Now The Library Marketing Show, Episode 78 In this episode, I'll give my suggestions for programming your social media posts so you can get some time back in your schedule for all of the other stuff you do! Do... Continue Reading →

The 2021 Guide to Social Media for Libraries: Pinterest

This is the final installment in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here.Get the guide for Twitter here.Make Instagram work for your library here.Get the guide to YouTube success here. Create... Continue Reading →

Should My Library Spend 💵 on Social Media Ads?

Watch Now The Library Marketing Show, Episode 74In this episode, I talk about whether it's worth it for libraries to spend budget on social media ads! Do you agree with my assessment? Have you purchased ads on social media for... Continue Reading →

The 2021 Guide to Social Media for Libraries: LinkedIn

This is the fifth in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here and get the guide for Twitter here. Find out how to make Instagram work for your library here and... Continue Reading →

The 2021 Guide to Social Media for Libraries: YouTube

This is the fourth in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here. Get the guide for Twitter here. And read everything you need to know about Instagram here.  I’m researching the... Continue Reading →

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