Watch The Library Marketing Show, Episode 148 In this episode, we have the top three social media headlines. There are huge changes coming to the Facebook algorithm (again!) plus a new feature on Instagram and why you might want to... Continue Reading →
Photo courtesy Cincinnati and Hamilton County Public Library When I was a kid, I was careful to always order the least expensive meal on the menu. When we shopped for clothes, I always picked the cheapest option. At the start... Continue Reading →
Watch Now The Library Marketing Show, Episode 128 In this episode, I'll share the latest social media updates for January 2022, including a new way to filter analytics on YouTube and a new way to share video clips from Facebook... Continue Reading →
This is part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookInstagramTikTokLinkedInPinterest These are the top platforms used by libraries according to a survey I conducted. YouTube... Continue Reading →
Watch Now The Library Marketing Show, Episode 107 It's time for social media updates for libraries! We'll highlight three headlines and talk a bit about their impact on library social media. Kudos in this episode go to the Columbus Library... Continue Reading →
The Library Marketing Show, Episode 103 Watch Now In this episode, I share two social media updates that are relevant for libraries. I'll tell you about YouTube's "New to You" feature and Facebook explained how its algorithm works! Kudos in... Continue Reading →
Watch Now The Library Marketing Show, Episode 92 In this episode, we'll go through the three big new stories on social media that impact your library work. This includes new Pew Research on social media use, YouTube's overview on how... Continue Reading →
Watch Now The Library Marketing Show, Episode 88 It's time for our social media updates for Library Marketing! In this episode, find out about updates to Instagram Stories, YouTube shorts, and Facebook. Kudos in this episode go to Illinois Prairie... Continue Reading →
Watch Now The Library Marketing Show, Episode 84 In this episode, I'll answer a question from Jennifer of the Park Ridge Public Library. She asked, "What advice would you give to a library needing to reboot the way they use... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 