https://youtu.be/s3Dpv6D47RM Watch this video The #LibraryMarketing Show, Episode 179: There are a series of Facebook ads that I have actually watched in their entirety... something I have NEVER done before. So what does this have to do with you? In... Continue Reading →
Watch the Video Now The Library Marketing Show, Episode 147 In this episode, we'll answer a question from a viewer. They wanted to know how to tell which of their promotions are working. It's sometimes tricky work trying to figure... Continue Reading →
Watch Now The Library Marketing Show, Episode 73In this episode, I explain how Hotjar works to help you understand how people are using your library website... and how you can use that information to improve the user experience for your... Continue Reading →
Watch Now The Library Marketing Show, Episode 54 Angela shares a new free tool that will help you create social media posts that are optimized for each of the different platforms. Also Kudos to the Vancouver Island Regional Library for... Continue Reading →
This week's post is inspired by a question on the Libraries and Social Media Facebook page. A library staff member asked this: "We're being asked to track the virtual 'butts in seats' numbers for each of our programs and also... Continue Reading →
WATCH NOW The #LibraryMarketing Show, Episode 28: Brenna Jaco at the Lubbock Public Library in Lubbock, Texas submitted this question: “I just discovered your blog and I wish I had the time to go back and read all your posts... Continue Reading →