The Library Marketing Show, Episode 34 WATCH NOW This week, we talk about the work of Becky Spratford from RaForAll.Blogspot.com. She is a reader's advisory expert. Her seminar made me think about how to improve library book promotion. You'll learn... Continue Reading →
Four weeks ago, I started my new job. In my previous role at a major metropolitan system serving a population of nearly a million people, I thought I knew people who were wild about books. But these folks at my... Continue Reading →
The Library Marketing Show: Episode 30 WATCH NOW I have a huge announcement for readers of SuperLibraryMarketing.com and viewers of The Library Marketing Show! In this episode, I share why I'm making a big change in my career and what... Continue Reading →
I have a confession to make. For more than a year now, I've been amid an internal struggle that caused me some anguish. It started when I realized that I was hearing the same phrase from many administrators and staff... Continue Reading →
Watch Now There is ONE THING that many libraries miss when they are making big decision. This thing is super important to marketing and to serving our communities. In this episode, learn about this step is, why it matters, and... Continue Reading →
Watch it now Can you answer this super short survey about the live show? I need some feedback, please! Things We Talked About Collection marketing! Tracy from Wright Memorial Public Library asked to talk about marketing the collection. I do... Continue Reading →
Ladies and gentleman, this week I made an important decision. I took a leap and decided to rebrand this website. I have been thinking about you for months (were your ears burning?) I've been thinking about your jobs, your passion,... Continue Reading →
Have you thought lately about why people sign up for a library card? I had the chance to work a booth at a public celebration where people could sign up for their first library card. I learned so much from interacting... Continue Reading →