
WATCH NOW
In this short video, we talk about what you should do if your a librarian and your library has asked/forced/demanded/requested that you also handle the marketing. If you don’t have a communications degree, what should you do? Can you do it? Answer: YES!
(Watch episode 14 to see why I generally don’t hire librarians to do marketing).
Also KUDOS to Chicago Public Library for going fine free!
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January 17, 2024 at 5:08 pm
Hi Angela!
In the video you mentioned recommending some books for librarians getting into marketing and vice versa. What books would you recommend for a librarian who is having to do marketing?
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January 18, 2024 at 1:56 pm
Mark Aaron Polger’s “Library Marketing Basics” and “The Library Marketing Toolkit” by Ned Potter are both excellent places to start!
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