Is It Possible for Your Library to Overcommunicate? 🛑 Here Are 4 Ways To Tell if You Are Flooding Your Community With Too Many Promotional Messages

#LibraryMarketing Show, episode 239

You may wonder, is it possible to over-communicate with my patrons?

Can you send too many emails, do too many social media posts, and put up too many posters and flyers in your library?

There are some telltale signs that you’re overdoing it! I have four tips to help you determine if you are flooding your community with too many messages in this Library Marketing Show episode.

Plus kudos go to a library that received press coverage for the return of a long overdue book with a funny note inside!

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching!

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Angela Hursh, Library Marketing Expert

Angela Hursh leads an outstanding team of marketing and training professionals at NoveList, a company dedicated to helping libraries reach readers. A 2023 Library Journal Mover & Shaker, she has also created courses on LearnwithNoveList.com designed to help library staff learn how to create effective marketing. Before her job at NoveList, Angela led the content marketing team for the Public Library of Cincinnati and Hamilton County. She also has more than 20 years of experience as an Emmy-award-winning broadcast TV journalist.

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May 1, 2024

Content Marketing, Data, Email Marketing, library marketing, library marketing advice, Library Marketing Show, Print Marketing, Signage

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