In this episode, we answer a question from Tiffani from the St. Charles City-County Library. She asked, “What analytics are the most helpful to determine if social media is working?”
Angela shares the three big measures of success and ONE metric that doesn’t mean much anymore!
Also kudos go out to libraries taking part in the Dolly Parton meme. Find out why this fun project is so important to library marketing.
If you have a topic for the show, kudos to share, or want to talk to me more about library marketing, email me at firstname.lastname@example.org.
Want more Library Marketing Show? Watch previous episodes!
Check the Upcoming Events page to see where I’ll be soon. Let’s connect!
Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.